Lucky winners at SEMA got to ride in the legendary El Bandito.
The SEMA Signing Event
SEMA is always a highlight of the year, and we made it even more special in 2024 by hosting an exclusive signing event with off-road icon Shelby Hall. Attendees had the rare opportunity to chat with Shelby, take photos, and get exclusive posters and merchandise signed. It was a chance for the off-road community to connect with one of its most inspiring figures and hear firsthand about her experiences conquering the wild landscapes of the Rebelle Rally.
The team shared stories from their adventures, offered insights into vehicle preparation and strategy, and inspired the next generation of off-roaders! It doesn't matter if you're a competitor or new to the scene, Shelby’s energy leaves a lasting impression.
A True Off-Road Legend
Shelby Hall has built a reputation as a fearless and skilled driver in the world of off-road racing. As the granddaughter of legendary off-road racer Rod Hall, she has continued the family legacy by competing in some of the toughest endurance rallies in the world. The Rebelle Rally, an all-women's off-road navigation competition, is one of her signature events, showcasing her talent, determination, and deep knowledge of the terrain.
"Shelby Hall learned her skills with events the old way - one event at a time under the tutelage of the great Rod Hall. She understands the importance of relationships in motorsport, and sets a fine example of how to foster and retain them."
We’re grateful to everyone who stopped by our booth to meet Shelby and experience the excitement firsthand. If you missed out, don’t worry—Motley Industries has more incredible events and collaborations coming in 2025, so stay tuned!
- Bob Bower